Series Based On Brooklyn’s Lo Lifes In The Works By Kevin Garnett, Village Roadshow & Happy Madison

Series Based On Brooklyn’s Lo Lifes In The Works By Kevin Garnett, Village Roadshow & Happy Madison

By DEADLINE and Denise Petski

Kevin Garnett’s Content Cartel is partnering with Village Roadshow Television, Adam Sandler’s Happy Madison Productions and Marc Levin’s Blowback Productions to develop Lo Lifes: Stealing The American Dream, a scripted series based on the story of the 1980s Brooklyn street crew.

The Lo Lifes formed in 1988 from the marriage of two shoplifting crews from Brooklyn: Ralphie’s Kids from Crown Heights, and Polo U.S.A. from Brownsville.

The group, co-founded by Victor “Thirstin Howl The 3rd” DeJesus, gained popularity in the late ’80s and “boosted” designer labels from Tri-state department stores and helped spark the urban fashion phenomenon. “From their creation to their global expansion, the Lo Lifes captured the genesis of the subversive hip-hop spirit in a totally original fashion and were the original influencers,” according to the producers.

Read more at https://deadline.com/2020/07/series-based-on-brooklyns-lo-lifes-in-the-works-by-kevin-garnett-village-roadshow-happy-madison-1202982731/

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SUPER: Thirstin Howl III | Mass Appeal

Video and Article by: Mass Appeal

You already know Thirstin Howl III as a rap legend, Lo Life OG, and founding father of the Polo lifestyle. But during a recent visit to MASS APPEAL HQ he revealed a little-known alter ego: Beast Man. The insatiable hairy-faced behemoth with the ability to digest anything may be unfamiliar to most Lo heads, but Hectah’s animation Beast Man’s unique super powers to life in the latest episode of SUPER. Check it out right now.

See more article’s and videos from Mass Appeal here: https://massappeal.com/

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Thirstin Howl the 3rd Releases Lo Life Documentary

Photo and Article by: Martin Berrios and hiphopwired.com

What started as two Brooklyn boosting crews uniting over the love of getting money and Polo Ralph Lauren garments has evolved into one of Hip-Hop’s most thriving sub-cultures. Thirstin Howl the 3rd has released an official Lo Life documentary, Bury Me With The Lo On.

See the full article and video here: https://hiphopwired.com/553099/thirstin-howl-3rd-releases-lo-life-documentary-video/

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Thirstin Howl III – Naming Polo Pieces – Fashion Gems

Video and Article by: Mass Appeal

We chop it up with Thirstin Howl III, self-proclaimed “PoloRican” and co-founder of the Lo-Lifes. Thirstin drops gems on the different names for various Polo pieces, none of which were officially provided by the company, but rather assigned by members of the Lo-Life collective. Get familiar with the Locabulary.

See more article’s and videos from Mass Appeal here: https://massappeal.com/

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